Can Sustainable Marketing Save the Planet?

Line of fishing boats over Lake Tanganyika, charcoal production smoke, Lake Tanganyika, Zambia - sustainable marketing

As global temperatures rise and dystopian images of houses floating away flood our screens, proving that climate change exists beyond the neat graphs of a research paper, the call for action has never been louder. Despite scientists warning us about this moment since the late 1800s, carbon emissions continued to soar alongside climate change scepticism. […]